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Welcome to the Sweetest Place on Earth!

Sugar Factory

Over 14 Locations Including: Times Square, Las Vegas, Atlanta, Tampa and The Bahamas!

From ingredient to presentation, each dish is prepared with intention and quiet sophistication, guided by seasonality, balance, and a deep respect for flavor itself.

17

Years of the Sweetest Experiences

Woman holding a large cup filled with sweets

10

MOST INSTAGRAMMED RESTAURANT

Our Story

America's Favorite Eatery and Celebrity Hotspot.

With locations in some of the world's most cosmopolitan cities, including Las Vegas, New York City, Bahrain, Chicago, Miami, Dubai, Orlando and Manila, Sugar Factory is known the world over for its celebrity-endorsed Couture Pops, which have turned sweets into the latest designer accessory. Iconic superstars including Kylie Jenner, Kendall Jenner, Britney Spears, Drake, Nicole Scherzinger, Kim Kardashian, Eva Longoria and Rupert Grint are just a few of the celebrities who have either endorsed or have been spotted with the sparkly lollipops. Sugar Factory's loyal celebrity following has received widespread media attention from People Magazine, the Daily Mail, US Weekly, Entertainment Tonight, Extra and more.

The food at Sugar Factory American Brasserie is a treat for all, offering guests a one-of-a-kind dining experience, serving decadent and tasty fare to satisfy any craving. Created by a team of world-class chefs, the signature menu offers everything from pancakes and sweet and savory crepes to salads, burgers and pizzas, all available throughout the day. Sugar Factory also offers spiked adult beverages made with premium spirits, including Sugar Factory's signature 36-ounce alcohol-infused smoking candy goblets, all of which are available without alcohol for the kids.

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Our Recipe for Indulgence

We believe every great experience begins with exceptional ingredients—refined with care, elevated with creativity, and finished with a touch of sweetness and signature Sugar Factory flair.

We believe in simplicity done beautifully—where exceptional ingredients, refined technique, and thoughtful details come together in perfect harmony, with just the right sprinkle of candy-coated fun.

Each dish is thoughtfully crafted, allowing bold flavors to shine while balancing elegance, indulgence, and just the right pop of playful Sugar Factory magic.

Sundae topped with lollipops, candy, donuts and cookies

Delicious Sundaes

An irresistible collection of signature ice cream, thoughtfully crafted to bring together indulgence, creativity, and a playful touch of candy-coated imagination to our sundaes!

Monster Burgers

Our Monster Burgers are where bold flavors meet big imagination. From classic Angus beef creations piled high with indulgent toppings to playful, over-the-top combinations that push the limits of the ordinary, each burger is crafted to deliver a larger-than-life Sugar Factory experience.

Incredible Signature Goblets

A dazzling fusion of indulgence, artistry, and pure spectacle. Each oversized goblet is lavishly crafted to transform an ordinary beverage into an extraordinary experience, overflowing with vibrant flavors, decadent garnishes, and an unmistakable touch of Sugar Factory glamour.

Insane Milkshakes

Sugar Factory American Brasserie's legendary Insane Milkshakes are extravagant works of confectionery artistry, created to turn every sip into a moment of pure indulgence.

Sugar Factory Rainbow Sliders

76 likes

6 reviews

Our classic sliders are served on colorful buns with American cheese, crispy onions, pickles and our signature Sugar Factory sauce. Accompanied by a complimentary Sugar Factory Duck! - $26

”These burgers are an excellent pick me up for anyone having a bad day and they need a little sunshine, to anyone who loves the Pretty Patty episode of SpongeBob Square Pants. These are absolutely perfect for a fun, cartoony lunch. The food coloring has zero taste, and the burgers are fun sliders. The best part is that it comes with a rubber ducky! This truly is a happy meal.”
- Lauren

Miami Herald

"Pitbull took over the bar at this new Aventura restaurant and poured fancy drinks! Don't stop the party! Pitbull played bartender Wednesday night, stopping by the grand opening of the latest Sugar Factory in Miami, inside Aventura Mall. The dapper rapper, wearing a royal blue jacket and baseball cap, was in a great mood, mixing up giant, smoking drinks at the bar."

Harper's Bazaar

The supermodel Kendall Jenner stepped out in New York City to promote her 818 Tequila at Sugar Factory, NYC in a breezy end-of-summer outfit. It consisted of a classic white tank top from Hanes, a silky white midi skirt with a delicate textured floral print by Dries Van Noten, and glossy black leather loafers by the Row.

CNN Español

Natti Natasha diversifica su faceta de empresaria al asociarse para abrir un restaurante en Miami Beach La cantante dominicana Natti Natasha abrió un restaurante en asociación con la franquicia de The Sugar Factory en una nueva ubicación en la ciudad de Miami Beach. Entérate de qué celebridades asistieron a la inauguración y de más detalles.

Mike Tyson holding a box of Protein Sliders

Mike Tyson's Protein Sliders

Available at ShopRite stores everywhere!

Miami Herald

"The supermodel Kendall Jenner stepped out in New York City to promote her 818 Tequila at Sugar Factory, NYC in a breezy end-of-summer outfit. It consisted of a classic white tank top from Hanes, a silky white midi skirt with a delicate textured floral print by Dries Van Noten, and glossy black leather loafers by the Row."

Harper's Bazaar

"Natti Natasha diversifica su faceta de empresaria al asociarse para abrir un restaurante en Miami Beach La cantante dominicana Natti Natasha abrió un restaurante en asociación con la franquicia de The Sugar Factory en una nueva ubicación en la ciudad de Miami Beach. Entérate de qué celebridades asistieron a la inauguración y de más detalles."